Head of Growth Marketing (D2C product subscription)

Attention Growth Marketing Experts! Are you ready to take the reins of growth for an innovative startup in the booming pet food industry? Our client, a leading D2C subscription brand in the pet space, is looking for a dynamic and experienced Growth Lead/Head of Growth to drive its marketing efforts to new heights. Imagine the Impact You Can Make! This is your chance to shape the growth strategy of a forward-thinking company revolutionizing pet nutrition. As the Growth Lead, you'll be at the forefront of all growth and marketing initiatives, playing a pivotal role in the company's success story. Your Mission, Should You Choose to Accept: Strategize & Execute: Develop and implement comprehensive growth strategies across all channels. Campaign Mastery: Manage and optimize paid acquisition campaigns on Meta, Google, and beyond. Customer Retention: Lead retention marketing efforts to boost customer lifetime value. Data-Driven Decisions: Analyze performance data and make informed decisions. Creative Collaboration: Work with the design team to produce compelling marketing assets. Team Leadership: Manage and potentially expand the growth team as the company scales. Marketplace Management: Oversee Amazon and other marketplace activities. What You Bring to the Table: 5+ years of experience in growth marketing for D2C businesses. Proven success in driving efficient customer acquisition. Hands-on expertise in managing ad accounts and campaigns. Strong analytical skills with a data-driven mindset. Knowledge of retention marketing strategies. Strategic thinker with excellent planning abilities. Self-motivated and capable of working independently in a remote setup. Ability to balance high-level strategy with day-to-day execution. Bonus Points For: Experience with subscription-based business models. Background in the pet food or related FMCG industries. Understanding of retail expansion strategies. Why This Role Rocks: Competitive Salary: £80k-£110k based on experience. Equity Package: Details to be discussed. Remote-First: Work from anywhere. Impact: Make a significant impact on a fast-growing startup. Leadership: Opportunity to build and lead a team as the company grows. Innovation: Be part of a company reshaping the pet food industry. Act Now! We want to hear from you if you're a growth marketing expert ready for a challenge and the opportunity to make a real difference. Apply now!