Digital Content Manager

Company:  FIDO Tech
Location: bicester
Closing Date: 04/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description

Salary: £40,000-£45,000 plus share options, hybrid working, plus employee benefit scheme.


Based: Bicester, Oxfordshire, UK. Hybrid role,three days a week in the office


About the role

Are you a digital creative with great flair and a burning ambition to make the world a better place? How about helping us spread the word about saving the world from water scarcity using powerful FIDO AI. Can you help us energise people towards a bias for action on water scarcity, expand our social reach, make our website zing and wow people with stand-out words and pictures – all backed up with analytics (because we love data). We need you!


OK so here’s some other info you might find useful... We are seeking a creative and data-driven Digital Content Manager to build on our digital marketing strategy including content creation and social media execution. In this role, you will be responsible for managing our brand's presence across all digital platforms including social media platforms, developing engaging content, and driving audience growth. The ideal candidate is a highly creative expert in digital content, with a deep understanding of digital trends and content strategies that resonate with our target audience.


Key Responsibilities:


Social Media Strategy Development:

  • Create and implement a comprehensive social media strategy that aligns with the company’s marketing and strategic business goals.
  • Identify target audiences and develop content strategies tailored to each audience through their target platform.


Website Content Creation:

  • Create engaging landing pages with strong content and messaging to support our marketing strategy.
  • Monitor traffic, click through rates and other data to maximise performance of the FIDO.tech website.


Content Creation & Curation:

  • Develop, curate, and manage engaging content for social media, website and other platforms, including text, images, videos, and other multimedia formats.
  • Work with graphic design resource to create visually appealing content that aligns with brand aesthetics.


Community Management:

  • Monitor social media channels, respond to comments, messages, and engage with followers in a timely and authentic manner.
  • Foster and grow online communities, building strong relationships with our audience.


Campaign Management:

  • Plan and execute social media campaigns, exploring innovative ways to promote FIDO across a range of campaign activities.
  • Collaborate with the marketing team to ensure campaigns are integrated across all digital channels.


Analytics & Reporting:

  • Track, analyze, and report on social media performance metrics, providing insights and recommendations for optimization.
  • Use data to drive decisions and improve the effectiveness of social media strategies.


Platform Management:

  • Stay up-to-date with the latest social media trends, platform updates, and best practices.
  • Experiment with new features and tools to enhance social media presence.


Collaboration & Cross-Functional Coordination:

  • Work closely with the content, design, and marketing teams to ensure consistent messaging and branding across all digital touchpoints.
  • Coordinate with other departments to support product launches, events, and other key initiatives.


Brand Voice & Consistency:

  • Ensure all social media content aligns with the brand’s voice, tone, and messaging guidelines.
  • Act as a brand ambassador, maintaining a positive and consistent brand image online.


Who we are

FIDO Tech believes in a world without water scarcity. We are catalysing private-public communities and building unconventional partnerships in order to accelerate this mission and deliver water security globally. Our core values; to be brave, curious, all-in and leave no-one behind, are central to our determination to drive this change.

We are an award-winning industry innovator delivering water security through AI-led prioritised leakage reduction, non-revenue water elimination and demand management. The business operates at an ambitious pace with a dynamic working environment.


Interview process

  • First round interview (Teams) with internal recruitment team
  • Second round interview (Teams) with hiring manager
  • Final round presentation and interview with marketing team
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