Account Director

Company:  Forsyth Barnes
Location: London
Closing Date: 29/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Our client is a fully-committed sports marketing agency with a clear and passionate ambition: to bring talent, brands and organisations closer to their fans - and each other. They play between the lines of sport, connecting leading organisations, outstanding talent & smart brands with each other - and their audiences. We are seeking an ambitious, creative and well-organised professional to work as part of the team servicing some of the biggest brands in the world and being the gatekeeper of the agency brand in the market. An Account Director (AD) plays a crucial role in the agency, acting as the linchpin between the client and the agency's internal teams. Their key responsibilities encompass: 1. Client Relationship Management:
  • Building and maintaining strong relationships with clients, understanding their needs and goals.
  • Serving as the primary point of contact for clients, addressing their concerns and ensuring their satisfaction.
  • Proactively identifying opportunities for growth and expansion within existing client accounts.
  • Negotiating contracts and ensuring profitability for the agency.
2. Strategic Planning and Execution:
  • Developing and executing comprehensive marketing and advertising strategies aligned with clients' objectives.
  • Collaborating with creative teams to ensure the development of effective and impactful campaigns.
  • Managing project timelines, budgets and resources to ensure timely and efficient delivery.
  • Analysing campaign performance and providing insights to clients for continuous improvement.
3. Business Development and Growth:
  • You'll need to identify and pursue new business opportunities for the agency.
  • Participating in pitches and presentations to potential clients.
  • Building and maintaining a strong network of industry contacts.
  • Contributing to the overall growth and success of the agency.
Overall, the Account Director should be a versatile and dynamic leader who plays a pivotal role in the success of both the agency and its clients. Their ability to balance strategic thinking, client relationship management, team leadership and business development is essential for thriving in this demanding yet rewarding role. They will report directly into (at least initially) the Global CEO. IDEALLY, YOU WILL HAVE:
  • 5+ years of experience working on marketing services for a brand, rights-holder or similar
  • Exceptional working knowledge and understanding of social platforms (Facebook, Twitter, TikTok, Instagram and YouTube)
  • Solid understanding of the wider sports marketing landscape
  • Confidence managing multiple projects at the same time
  • Confidence (and desire) to develop strong client relationships
  • Experience working on social and/or branded content shoots
  • Experience managing relationship with multiple stakeholders
SKILLS AND ABILITIES:
  • A passion for soccer/sport
  • Demonstrate acute attention to detail
  • Ability to manage multiple complex projects and do so under pressure
  • Demonstrate strategic and creative rigour
  • Tenacious nature with a desire to make projects happen
  • Ability to communicate in a concise and professional manner whether in a verbal, written or visual context
  • Ability to negotiate and demonstrate flexibility on the job
  • Strong organisational and time management skills and ability to work to tight deadlines
  • Comfortable with team-based work structure and able to work independently and proactively
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