Product Marketing Manager - Blockchain

Company:  Axiom Recruit
Location: Liverpool
Closing Date: 02/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Product Marketing Manager (Web3) Axiom has partnered with a leading platform in decentralized commerce, enabling the tokenization of physical items as NFTs. What Is The Role: Growing the marketing function with a focus on product and partnership marketing. You will build a marketing strategy to boost product adoption and strengthen the brand. The role involves presenting the product to clients and buyers, ensuring cohesive marketing efforts, and managing go-to-market plans for new releases. What You Are Responsible For: Work with the product, community, and social teams to promote the platform and drive product adoption Translate technical details into user-friendly benefits Develop product marketing strategies in pricing, advertising and launches Manage go-to-market plans for all product launches Create and maintain educational content like how-to guides and tutorials What We Require From You: 5+ years in marketing with solid B2B marketing experience 2+ years in product marketing and managing product launch campaigns 1+ year with blockchain technology and a good understanding of its applications Proven experience in developing product propositions and presentations Proven product marketing background in e-commerce or fintech What’s In It For You: This is an excellent opportunity to work in a well-funded, fast-paced Web3 company at the cutting edge of tokenization and commerce. A remote working business that survived 2 crypto winters and growing.
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