Senior Director, Brand Marketing

My client is a pioneering blockchain organisation that is doing exciting and innovative work within the industry. Due to ongoing growth, they are seeking a Senior Marketing Manager with extensive experience of working within the blockchain industry, and GTM to join their team. Ensuring all campaigns align with brand guidelines and company objectives. Co-lead content creation in the following channels - websites, blogs, social media posts, press releases, and events Implement SEO strategies aimed at increasing online presence and improving organic search rankings. Lead community engagement on their channels, particularly Twitter and LinkedIn, grow the community and interact with its members Establish and build relationships with key influencers and opinion leaders within the crypto / blockchain industry. Collaborate with internal teams to ensure marketing efforts align with company objectives and product development. Conduct market research to identify trends and customer insights Previous experience in a similar Senior Marketing Manager role with a passion for the blockchain industry ~ Experience of implementing marketing strategies ~ Experience writing blogs, articles, web-content and social media content ~ Ability to adapt to change & a creative mindset ~ Project management skills ~ Excellent verbal and written communication skills, with experience writing blogs and social media content ~ Please note there may be some international travel required for this role In return, they offer a competitive salary and the opportunity to work in an organisation that is engaged in exciting projects within the industry.