Director of Sales and Marketing

Company:  Edwards & Finn
Location: Preston
Closing Date: 19/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Director of Sales and Marketing - Brighton Our Client is searching for a dynamic and proactive Director of Sales & Marketing to join their esteemed team. This role is critical in driving the sales potential and executing a robust marketing strategy for a new opening in Brighton City centre. Key Responsibilities: * Manage day-to-day operations of the sales and marketing functions to ensure maximum revenue and profitability. * Provide the highest level of sales service to potential and existing clients. * Coach and develop the sales and marketing team to drive revenues across all market segments. * Conduct lead generation, face-to-face meetings, contracting, rate negotiations, site inspections, and attend trade shows and sales trips. * Represent the hotel at sales meetings and events. * Develop and nurture relationships with key national and global clients through ongoing account management. * Strategically manage local and global corporate accounts, examining the hotel’s positioning and suitability to client needs. * Monitor corporate accounts and take necessary actions to address any decreases in production. * Identify and manage Corporate and Consortia RFPs to ensure maximum inclusion for the hotel. * Analyze GDS production reports and intelligence information to develop this business channel. * Drive meeting and conference business through relationships with conference agencies, both national and international. * Contribute to the hotel’s pricing strategy and forecasting with the General Manager and Revenue Manager. * Utilize CRM systems to update client databases and measure KPIs. * Conduct regular competitor analysis and monitor market developments. * Write quarterly activity plans to create focus and adapt activities to support business needs. * Manage the annual Local Sales & Marketing Budget and collaborate with Group Marketing on advertising and promotional campaigns. * Support F&B team with necessary sales and marketing activities. * Manage online marketing and the brand website, driving direct customer sales. Requirements: * Minimum 3 years of experience in a similar position within hotels or a customer service environment. * Excellent organizational and planning skills. * Effective communication and strong leadership abilities. * Commercially aware with strong analytical skills to understand business indicators and competitive trends. * Sales-focused and results-driven. What We Offer: * Competitive salary with performance-based incentives. * Comprehensive benefits package, including healthcare and pension plans. * Opportunities for personal and professional development. * A supportive and dynamic work environment. Legal Requirements: Applicants must meet the legal requirements to work in the United Kingdom. For more information please contact Julia Marshall
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