As an Account Executive at hollr, you play a pivotal role – acting as a support to your wider team, from helping with admin and research tasks, to contributing in a meaningful way to client accounts. You pride yourself on being a team player – taking a ‘can do’ approach to your work.
You thrive in a fast-paced environment and relish the opportunity to learn from your colleagues. You have strong interpersonal skills and you enjoy forging relationships with people, whether that’s colleagues, journalists, or clients. Your written and verbal capabilities are second to none and you have an excellent eye for detail, ensuring everything is presented in the best possible and most accurate way.
As you take these early steps in your career, you are keen to learn from your colleagues and from opportunities presented to you, in order to develop skills as a comms professional who strives for excellence in everything you do.
Key responsibilities:
Account management:
- Conduct research as needed (e.g. competitor analysis, landscaping research, industry specific news and trends)
- Carry out daily news monitoring
- Monitor and track coverage for campaign launches
- Write media summaries of articles of interest for clients / wider team
- Capture notes from meetings and circulate to wider team
- Write first drafts of meeting agendas
- Set up meeting rooms for client meetings as needed
- Demonstrate strong organisation skills and effective time management (and the ability to seek help with this where needed)
Media:
- Develop and showcase a solid understanding of the media landscape, and the outlets and journalists who operate within it. Provide suggestions to your senior colleagues for inclusion in proposals or day-to-day work - be proactive in updating the wider team on relevant news, media titles and industry innovation
- Support your senior colleagues with campaign launches – showing that you are learning how to manage bids and handle media efficiently and with confidence
- Demonstrate that you are building an understanding for what works in the media – suggesting campaign angles and assets to your senior colleagues
- Avidly consume media (of all types) and share any insightful or useful information with your colleagues – e.g. journalist moves, updates to a social media platforms, new features etc.
Written and verbal communication:
- Showcase excellent written and verbal communication skills across all of your outputs and a high level of attention to detail – with excellent spelling, grammar and proof-reading capabilities
- Draft broadcast advisories, briefing documents, coverage reports etc.
Sector experience:
- Develop understanding of the marketing mix, particularly the role of broadcast-led PR in relation to other disciplines
- Proactively understand AfO Group functions and begin to build solid relationships with colleagues within the respective Groups
Client services:
- Actively take the opportunity to build a good level of understanding of your clients’ respective organisations, industries, economic levers and business needs by researching, listening on client calls and following relevant industry news.
- Observe senior colleagues to contribute to client success
Commercial acumen:
Build a solid understanding of the core financial functions (e.g. raising invoices / POs / billing etc.) and be responsible for these activities