About The Team
This role sits in the wider Performance Marketing team who themselves sit in an innovative Food Brand as part of the wider Product and Marketing Org at this Food business.
The team's main focus is driving growth through full funnel Paid Social and Paid Search campaigns. This role will be mostly focused on setting up and activating campaigns as well as reporting on GA4. Growth could be so many things for this team, for example; getting a consumer to give the Brand a try, signing up a subscriber or understanding our audience a bit better.
Working within this team allows you to work under our hybrid working model - between London HQ and home (office 2 days a week).
About The Role
We're looking for a commercially minded, data-driven “Paid Social and Search Specialist”. Candidates from agencies or brands should apply but someone with a passion for plant-based food products would thrive here.
What You'll Be Doing
- Platform Management - Managing platform activation for all our relevant partners, Meta, Tik Tok, Snapchat, X & Pinterest across all of our products within the Brand
- Strategy Support – Help develop and deliver our new paid social strategy
- Reporting - Running performance reports to understand weekly trends and campaign successes
- Internal Stakeholder Management - Working with the Digital Marketing Manager to update internal stakeholders on projects that we are managing
- Commercial - Work with the Digital Marketing Manager to sell in the channel to internal budget holders.
- Review Campaigns - Run “Post Campaign Analysis” on each campaign to gain learnings
Requirements
- Expertise in advertising on META, Google Ads and a nice to have would be TikTok
- Proven track record in launching consumer-facing campaigns, preferably within a high-growth retail brand.
- Experience optimising campaigns for performance goals and recommending best in class practices.
- Basic problem-solving, structuring arguments well and finding solutions
- Good stakeholder management, should be comfortable with regularly sharing updates and reports to key stakeholders
- GA4 reporting skills
- Strong written and verbal communication skills
- Ambitious with a commercial mindset
- A willingness to learn and an eagerness to grow within an organisation
This role will pay between £40000 - £45000 + bonus with 2 days a week in the London office