Graphic Designer - Zesty Paws

Company:  H&H Group
Location: Hammersmith
Closing Date: 18/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
A bit about H&H Group Health & Happiness (H&H) Group is a publicly traded company, with established market positions in more than 14 countries in Asia-Pacific, Europe, North America and Oceania with over 3,000 team members working across the globe. Our vision is focused on premium nutrition and lifetime wellness. We have 3 business segments - Baby, Adult and Pet Nutrition and Care - supporting whole-family health and happiness across 7 international brands.

On our journey to making a positive difference across the world, you will work with passionate people in an innovative and collaborative organization as we inspire wellness through purpose led careers. We are passionate about our customers and community and are looking for similar-minded talent to join us. As an equal opportunity employer, we care deeply about creating an inclusive workplace where our team members feel valued, respected, and empowered.

Your role within the team:

As a

Graphic Designer

at Zesty Paws, you will play a crucial role in shaping the visual identity of our brand across multiple platforms. You will be responsible for creating visually appealing, high-quality designs for both static and video content, with a focus on digital-first media. You will work closely with our marketing, product, and social media teams to develop creative assets that engage, inspire, and drive brand growth.

Key Responsibilities:

Graphic Design

: Design static visuals for digital platforms including social media, websites, e-commerce channels, email campaigns, and digital ads. Develop visual assets for packaging, in-store displays, and promotional materials. Create eye-catching and brand-consistent designs for banners, infographics, and marketing collateral.

Video Editing

: Edit and produce high-quality video content, including product videos, social media videos, ads, and tutorials. Develop motion graphics, animations, and short-form videos to enhance the brand’s digital presence. Manage end-to-end video production processes, including storyboarding, cutting, splicing, color correction, and sound design.

Digital Media

: Collaborate with the digital marketing team to develop content that aligns with campaign objectives and digital-first strategies. Ensure all designs and videos are optimized for various digital platforms, including social media (Instagram, TikTok, YouTube, LinkedIn etc.) and e-commerce sites. Stay up-to-date on digital media trends and best practices to ensure that content remains fresh, relevant, and effective.

FMCG & Brand Understanding

: Work on designs and campaigns with a deep understanding of FMCG products, consumer behavior, and brand storytelling. Tailor visuals and videos to the FMCG audience, focusing on product appeal, consumer trust, and quick decision-making. Collaborate with the marketing team to maintain consistent brand messaging and visual identity across all touchpoints.

Cross-Functional Collaboration

: Work closely with the marketing, sales, and product teams to ensure cohesive and consistent branding across all platforms. Present creative concepts and solutions to key stakeholders, ensuring alignment with overall brand strategy. Manage multiple design projects simultaneously, ensuring deadlines are met and work is of the highest quality.

Key Skills & Qualifications:

Graphic Design Expertise

: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or other graphic design software. Strong skills in layout, color theory, typography, and visual storytelling.

Video Editing & Motion Graphics

: Proficiency in video editing software such as Adobe Premiere Pro, After Effects, or Final Cut Pro. Ability to create engaging motion graphics and animations to complement video content. Understanding of post-production processes, including sound design, color grading, and video optimization for digital platforms.

Understanding of FMCG

: Proven experience working with or understanding FMCG brands, with a focus on product packaging, promotions, and consumer engagement. Ability to design content that speaks to quick-turnover products, capturing attention in competitive markets.

Digital-First Mindset

: Deep understanding of digital platforms and how to design and edit for various social media and web formats. Experience designing for mobile-first platforms and optimizing content for different devices and screens.

Creativity & Innovation

: Strong creative thinking and the ability to bring innovative ideas to life through design and video. A portfolio showcasing a wide range of static and video work, especially for digital-first brands and FMCG campaigns.

Communication & Collaboration

: Excellent communication skills, with the ability to present creative concepts to team members and stakeholders. Ability to work both independently and as part of a cross-functional team.

Preferred Qualifications: Bachelor’s degree in Graphic Design, Multimedia Design, Visual Arts, or a related field. 5 years of experience in graphic design and video editing, ideally within the FMCG or digital-first brand environment. Experience in Pet Industry is a plus. Experience working with e-commerce brands or in an agency setting.

Software & Tools Knowledge Graphic Design Tools

: Adobe Photoshop, Illustrator, InDesign, Figma, or similar. Video Editing Tools

: Adobe Premiere Pro, After Effects, Final Cut Pro, DaVinci Resolve. Motion Graphics

: After Effects, Cinema 4D (optional but a plus). Basic Animation

: Familiarity with animating text, logos, and other visual elements.

Bonus/Additional Skills Photography

: Knowledge of basic photography and image editing. 3D Animation

: Experience with 3D design and animation is a plus. Web Design

: Familiarity with web design, HTML/CSS knowledge (optional). Marketing Knowledge

: Understanding of marketing and social media strategies to create content that drives engagement.

Benefits: H&H Group offers flexible, hybrid working with three days based in the Hammersmith Office and two days from home. Class Pass Gym Membership (28 credits per month) 30 Annual Leave days per year Subsidised coffee shop within the building. 40% discount for UK Brands Health Insurance Life Insurance Private Dental Insurance Complimentary office drinks on Thursday evenings Dog-friendly office.

H&H Group believes in the benefits of a diverse and inclusive workplace and aims to reflect the varied cultures within which we exist. We are committed to providing a working environment that is free from discrimination and harassment, creating a safe and inclusive environment for all.

We encourage applications from people of all ages, nationalities, religions, racial and gender identities, sexual orientations, abilities and cultures, and our hiring decisions will be based on business needs, position requirements, and the qualifications and experience of individuals. If you require support or assistance during the application process, please notify us at the time of application and we will be sure to enable reasonable adjustments where suitable.

If you have what it takes, please apply via the online portal and we will be in touch soon. We move quickly and may fill the role prior to the application close date, so we suggest you get in touch today! Salary and benefits will be competitive and commensurate with experience. All personal data collected is for recruitment purposes only.
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