Marketing Content Manager

Company:  Walker Lovell
Location: London
Closing Date: 04/11/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
Join a global provider of commodity information who are seeking a driven and strategic Content Marketing Manager. This pivotal role serves as the link between our clients’ go-to-market strategy and their content initiatives. You will benefit from: A competitive salary complemented by an attractive bonus structure. A flexible hybrid working model that promotes work-life balance. Clear and defined opportunities for career progression and professional development. Key Responsibilities: Develop and implement a comprehensive content marketing strategy that aligns with commercial objectives. Create and manage detailed content marketing plans and timelines. Produce high-quality, brand-compliant content and copy that engages and informs target audiences. Improve search engine rankings and drive organic traffic growth. Monitor, optimize, and report on the performance of content marketing campaigns. Collaborate closely with digital content production, demand generation, product marketing, and editorial teams. Requirements: Bachelor’s degree in Marketing, Communications, or a related field. Experience in commodity markets is highly advantageous. Proven track record in content marketing, especially within B2B environments. Strong writing and editing skills, with the ability to create clear, concise, and compelling content. Capacity to make data-driven decisions and optimize content based on performance metrics. Familiarity with digital marketing tools and techniques.
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