Brand Manager

Peopleforce Recruitment Brand Manager – Consumer Marketing We’re looking for a Brand Marketing Specialist to shape and execute powerful brand-marketing strategies that will increase sales, grow market share, and strengthen brand presence. This will be a 12 month contract to cover a maternity leave. As a Brand Marketing Specialist, you’ll lead the development and implementation of strategic brand plans, focusing on: * Strategic Planning: Craft innovative brand strategies that leverage insights from data sources, such as market research, competitive performance, and consumer trends. * Brand Campaigns: Develop and implement marketing plans that achieve brand goals with clear milestones, success metrics, and actionable performance reviews. * Cross-functional Collaboration: Partner with teams across Digital, Trade Marketing, Finance, Regulatory, and external agencies to ensure seamless execution of brand initiatives. * Innovation & Product Development: Lead product innovation through ideation, business cases, development, and successful launch, followed by thorough post-launch evaluations. * Budget & Forecasting: Manage forecasting and ensure budget alignment with spending limits, handling purchase orders within financial and procurement policies. * Performance Reporting: Present brand performance updates to management, backed by recommendations to optimize strategies, identify opportunities, and mitigate competitive threats. * Brand Content Management: Oversee the creation and approval of brand content, ensuring it aligns with compliance standards and regulatory requirements. * Collaboration & Responsiveness: Engage and collaborate with regional teams, addressing requests promptly to support broader marketing objectives. * Deliver on brand performance goals, including sales, margin, market share, and ROI. * Manage the A&P budget with precision and accountability. * Lead brand planning, forecasting, reporting, and project management. * Drive brand innovation and leverage insights and analytics. Qualifications and Skills Required: * Degree or diploma in Business or Marketing. * Proficiency in Microsoft Office. * Proven success as a Brand Manager or equivalent role. * Industry experience is a plus. If you are interested in this role, please feel free to apply or contact Madi at Peopleforce Recruitment