Marketing Executive

Our client is a well established tech business and they are now seeking an enthusiastic and hands-on Marketing Executive to join the growing team. The ideal candidate will have hands-on experience and a proven track record in digital marketing, with strong skills in content creation, analytics, and campaign management. Responsibilities:  AI-Assisted Content Creation: Utilise AI tools (e.g., ChatGPT) to create and personalise content for marketing campaigns, ensuring it aligns with our brand, audience, messaging and tone of voice  Google Suite Expertise: Support marketing efforts through the use of Google Ads, GA4 (Google Analytics), and Google Tag Manager to track performance and provide insights  Campaign Collaboration: Work closely with internal and external partners to implement, refine, and optimise our marketing  Analytics & Reporting: Monitor campaign and website performance using data analysis tools, generate detailed reports, and provide actionable recommendations for improving outcomes  Audience Targeting: Assist in developing and refining audience targeting strategies, ensuring our message reaches the right audience segments  Stay Updated: Keep up with digital marketing trends, tools, and best practices to ensure strategies remain effective and up-to-date Experience:  Demonstrable experience in digital marketing, campaign management and performance reporting  Proficiency in Google Ads, GA4, Google Tag Manager, and other relevant digital marketing tools  Experience using AI tools like ChatGPT to streamline and personalise content creation  Analytical mindset, with the ability to generate insights and recommendations from campaign data  Knowledge of SEO and SEM principles  Familiarity with LinkedIn as a preferred platform for digital marketing and campaign execution Interviews are ongoing so apply now