Senior PR Manager: Sport & Lifestyle Media

Role: Senior PR Manager: Sport & Lifestyle Media Organisation: Soccer Aid for UNICEF (Delivered by End-To-End Media)Reports to: Director of CommunicationsSalary: Consummate with at least five years’ sport and lifestyle PR industry experienceHours: This is a full-time role, with some out of office hours working requiredLocation: Home-based and with travel to Stakeholder Offices, Content Capture Days and Media Interviews as requiredClosing date: Friday 27th September 2024 (This is a ‘rolling process’, so candidates may be contacted before the closing date)Start date: ASAPRole overviewA once-in-a-career opportunity awaits! One of the sport and entertainment industry’s most sought-after roles is now available – ‘Senior PR Manager: Sport & Lifestyle Media at Soccer Aid for UNICEF. This senior role will oversee all sport and lifestyle-focused PR for one of the country’s most significant cultural events.Since its inception, Soccer Aid for UNICEF has raised over £100m for UNICEF and been watched in sold-out stadia including Old Trafford, Wembley, the London Stadium, Stamford Bridge and The Etihad Stadium. Every year, it attracts the very biggest A-list talent from music, film and TV – and is consistently an ITV ratings winner.The successful candidate will join the media delivery vehicle behind Soccer Aid – the award-winning agency, End to End Media. A boutique PR agency in its own right, End to End delivers communications strategies to a range of household names and brands – the successful candidate would also work across these accounts. Standards are high and progression will be quick for those who get results.Non-negotiablesThis is a high-profile role – with expectations to match. As such, please only apply if you can robustly evidence:A minimum of five years’ experience in sport/entertainment/lifestyle mediaConsistent delivery of strategic and impactful coverage across all mediumsEvidence of spotting an opportunity and quickly delivering an outcomeExperience of dealing directly with talent and associated agents/publicistsA history of activating commercial partnerships and delivering rightsWorking in a multi-stakeholder campaign – ideally in TVPractised ‘operations history’ of delivering press conferences/red carpets etc.Board-level report writing, presenting and c-suite managementOutstanding written English and excellent editorial judgementManagement of the picture publicity processProject and budget management iPhone-based ‘content capture’ and basic editingBonafide contacts with media including but not limited to:ITV Programming (GMB, Lorraine, This Morning & Loose Women)BBC Breakfast, The One Show and regional News networkPress AssociationReach GroupDMG MediaNews International‘Publishers’ were sport and lifestyle converge – e.g. Lad BibleInfluencers and their agents/managementPerson specificationFinding the right character will be as important as relevant experience. This role is fast-paced – by other agency standards – and requires someone who can seize the initiative, while working with efficiency and pragmatism. The agency welcomes new ideas and ‘best practice’ processes – however, the successful candidate must be flexible to completing tasks without the luxury of long-term forward planning. A calm and professional manner is sought, as is a creative mind which can take an idea from thought to tangible media coverage. You will be comfortable presenting in front of clients but equally adept at working alone where circumstances dictate.Interview processThe interview process will move quickly. Your first interview will be with the Director of Communications, who may contact you before the application deadline – if your CV impresses. Next, you will do a short assessment before meeting other members of the PR, Social Media and Marketing staff.ENDS