Content Manager

About the Content Manager / Head of Content roleGiven this is a new business the role is super broad, we want someone amazing to bring together (social-first) content creation that’ll drive brand awareness and foster community.Some key roles & responsibilities:Content creation - the most important piece of the puzzle. Confident on camera, willing to interview, be interviewed, vlog, be a face on Valerie’s social pages, and edit high-performing assets that are native to social. If you can bring authentic humour and wit to the party, then you’re EXACTLY who we’d love to meet to be a genuine brand ambassadorSocial media management - Instagram-first, TikTok second - build an engaged community on social whilst driving mass awareness by capitalising on trends and leveraging the algorithm opportunityCommunity engagement - we’re launching our own forum so we’ll need someone to make sure there’s value-add in an organised fashion for our core people, including our esteemed Committee.Influencer and creator management - we appreciate you can’t do it all alone, so we’d expect that you’d build relationships organically (and some paid) to bring ambassadors into the Valerie ecosystem to create more content and champion the brand and our valuesThe role is remote but there is an expectation to attend some meetings in person, in London, plus events we host and external events.About youA PROACTIVE LEADER - We want to work with a leader, someone that will own their channels and will get really good shit done. We don’t have the time nor want to micromanage and hold hands - we need someone who’s really proactive and confident in their approach to the jobA REBELLIOUS CREATIVE - We’re here to disrupt the category and challenge the norms, so we need to think creatively to drive mass awareness on limited budgets, becoming best mates with the social algorithms and building incredible creator, influencer and partnership relationships.IS FEARLESS - Fail fast and learn quickly. This is a startup that will move at pace, you need to be super agile, and don't fear speed or get overwhelmed. Have the confidence to test and push the boundaries… if it doesn’t work, that’s cool - let’s learn and move on to something else.PASSIONATE ABOUT WOMEN’S WELLNESS - As it’s our mission to create positive change for women around the world, it’s important that you’re passionate about driving home that message and genuine change. Educate yourself to educate the masses of women that are in a place of uncertainty when it comes to navigating perimenopause. We’re all in this together!Do we stipulate age and gender? Is that even allowed in this day and age? Often job roles are biased towards younger people, particularly with digitally native Gen Z for content and social, but that doesn’t have to be the case. We want the best person for the job so we are calling this out as maybe we want quite the opposite. We are focused on perimenopause, so you need to understand and relate to the consumer, their frustrations, their sense of humour and what they are going through. --IMPORTANT TO APPLY:Please submit your application and email a short and sweet one-paragraph WHY you’d love the gig, alongside your CV to [email protected] and we’ll review and respond within 7 days.We’re really excited to meet you.–About ValerieValerie is building the next generation of healthcare for the 1 billion women navigating physical change during peri/menopause.Our vision is to empower women to live fully and freely at every age.Don't whisper for relief. Shout for change.We give women the tools to reclaim their health, take back control of their bodies, and make midlife maxlife.We developed Daily Essential, a pioneering liposomal nanotechnology supplement with 76 health benefits. Give your symptoms something to rage about.And we're just getting started....Co-founded by Wizz Selvey and Olly Johnson, experienced wellness and retail industry experts, we’ve had external support from a Committee of over 200 incredible women; health professionals, founders, marketers, and importantly, relevant consumers, that have been feeding into a co-creator initiative to build the brand into what it is today.We’re now on a mission to bring in a key person, someone truly amazing, to drive forward and execute our community-first strategy, in a role that’ll deliver a holistic approach and marriage between content, community and social.The brand launched in August. We’re looking for someone to join the business as soon as possible as we ramp up, initially on a part-time freelance basis that may evolve into something permanent and become employee number 3!--Community Voices and Quotes: Dr Linsey Leach, NHS GP with a Diploma in Female Health“I always recommend to patients lifestyle changes and supplements pre-HRT and to continue those if/when the time comes to add in HRT. It’s a unique and changeable journey for everyone. I’m Perimenopausal myself so taking one supplement a day with higher bioavailability than traditional supplements is very exciting. I can’t wait to be part of the consumer trials.”Stefanie Daniels NT (DipCNM), CEO at Life Begins at Menopause“I'm excited about a product that utilises Liposomal technology for enhanced absorption and also combines several key ingredients. It means women can enjoy the benefits through a simple daily shot, rather than juggling multiple supplements. It would be fantastic to see businesses like Valerie offered in workplaces across the UK, empowering women to thrive.”Erica, customer "Less brain fog, more energy, calmer nerves... I swear it's already working, less than a week in!!"Annabelle, customer “I started taking Valerie 3 weeks ago and saw a distinct uplift in my energy after just 2 weeks. I went on a trip to Las Vegas last week and unlike my friends had no jet lag whatsoever! I am currently having less sleep due to new kittens and still no daytime yawning or afternoon slumps like before. I am truly amazed and delighted and can't wait to see how I feel further into using this amazing product. It tastes delicious, fruity and creamy leaving me wanting more than just a spoonful.”