Digital Marketing Specialist

Are you passionate about digital marketing and ready to take ownership of impactful campaigns? Are client is looking for a Digital Marketing Specialist to join their team and play a key role in making a meaningful impact, contribute to sustainability and be part of an exciting growth strategy.Key Responsibilities:Driving business growth through strategic digital marketing, optimising paid search, website content, and campaign developmentAbility to write content for Blogs/ video content and graphical onto the Bing/ LinkedIn ads and across all paid mediaManage and optimise paid advertising accounts to meet business goals, PPC is required. Improve keywords, bid strategies, and ad copy through data analysis Oversee tracking and conversion integrationOwn and manage the structure and content of their website across multiple markets and channelsContinuously optimise digital channels to maximise ROIUse variety of Web analytics tools to measure the effectiveness of digital marketing effortsCreate compelling content for marketing campaigns to drive lead generationExperience: Experience with B2B email marketingExpertise in Google Ads and other digital advertising platformsStrong people skillsExcellent communication skills with the ability to engage effectively with senior leadershipKnowledge of managing international, multi-language WordPress websitesExperience with B2B email marketingExperience with CRM systems (Microsoft Dynamics experience is a plus)Full UK driver’s licenseBenefits: Private Medical InsuranceEnhanced pension25 days holiday plus 8 days bank holidaysOption to purchase additional holidayDeath in service x4Ongoing opportunities for learning and developmentThis is a fantastic opportunity for an experienced Digital Marketing Specialist to join a leading global company. Ready to take your digital marketing career to the next level? Apply today!