Ecommerce Marketing Executive

Ecommerce Marketing ExecutiveHave you got a proven track record of managing branded websites? Are you experienced in execution of acquisition plans?Do you possess superior analytical and reporting skills?Macgregor Black are partnering with a Global Market Leading Consumer Electronics Distributer and brand, on the search for a Ecommerce Marketing Executive. This is a permanent role based in Stoke.As Ecommerce Marketing Executive You will be responsible for managing and developing a portfolio of branded websites. This role will focus on the likes of PPC, SEO, general web management and good experience of analytics.Key ResponsibilitiesImplement on-page and off-page SEO strategies to improve organic search rankings.Ensure the website is user-friendly, with intuitive navigation and a clean, responsive design.Conduct regular usability testing and gather user feedback to make data-driven improvements to the website.Oversee the execution of the monthly acquisition plans including PPC, affiliate and e-mail marketing activities for the branded websites.Content management of new product launches is to the required levelWork alongside the Head of Direct E-Commerce to develop monthly sales and content activity plans for a portfolio of branded websites.Manage the execution of the monthly plans including all product promotional activity and content activity for the branded websites.Work alongside in-house teams and roaster digital agencies to develop monthly acquisition plans for the portfolio of branded websites.What are we looking for?Track record of running transactional websites via the likes of Shopify, Woo Commerce and ShopBlocks.Consumer goods experience preferred but not essential.Exposure to PPC, Social and Affiliate Marketing is preferred.GA experience and other analytical packagesContent creation with the likes of Canva and AdobeConfident under pressure of budget management and achieving sales targetsCompetitive salary + benefits.Please contact Lewis Millican for further information.