Marketing and Communications Manager

Company:  CV-Library
Location: London
Closing Date: 16/10/2024
Salary: £45,000 - £50,000 Per Annum
Hours: Full Time
Type: Permanent
Job Requirements / Description
Interim Communications Manager UK & Ireland Location: Clerkenwell, Central London Reporting to: Group Marketing Director Job Type: 12 month contract (maternity cover) Work Type: Hybrid Working - 3 days in the office/ 2 days from home Overview This is an exciting time to join our team as we are currently embarking on the launch of global brand refresh that will give our business a strong foundation to support our growth ambitions. You will be joining a global multidisciplinary marketing team who are responsible for the brand, reputation and communications for the practice. Our role is to deliver a strategy that promotes and protects our brand and reputation and supports the practice’s vision, values and strategic objectives. Reporting directly to the Marketing Director, this role will be responsible for developing the marketing and business development strategy for the UK & Ireland region and would suit a person with a broad marketing communications experience who has operated within the built environment or professional services sector. Roles and responsibilities THOUGHT LEADERSHIP To work closely with directors and senior staff to develop thought leadership content to position BDP as leading experts. To optimise thought leadership content through a multi-channel communications strategy including securing speaker opportunities. MARKET SECTORS To develop with Sector Leads, a marketing and business development strategy for the region that will enable us to raise our profile and win work. To support all the Directors with the tactical implementation of the plan ensuring it delivers return on investment. MEDIA RELATIONS To support the media relations manager with identifying and collecting project and topic news where appropriate to gain media coverage for the practice. MARKETING COMMUNICATIONS Be able to assess, develop and implement the appropriate marketing communications mix (events, videos, social media, advertising, sponsorship, direct marketing, campaigns etc) to reach key audiences. WEBSITE & DIGITAL CHANNELS To ensure the website contains current and accurate news and content that supports the UK & Ireland strategy. To identify and use relevant social media and other digital platforms within UK that will optimise our profile. COLLATERAL To work with colleagues to develop global collateral but champion important market or cultural requirements that need to be considered for your markets. Develop collateral such as advertising, leaflets, brochures within brand guidelines that meet the needs of your customers and markets PROFESSION MARKETING This role will also be responsible for providing marketing and communications support for 4 key professions: Interior Design, Civil & Structural Engineering, Building Services Engineering and Town Planning. A key strength for BDP is our multi-disciplinary offer to the market, so our professions (as well as our sectors) must have a strong profile to support them with winning direct commissions. Skills, Experience and Qualifications * Degree qualified * 5+ years’ experience * Team player – enjoys working with colleagues to achieve business goals * Has strong influencing and collaboration skills to gain buy-in to marketing initiatives * Highly organised with attention to detail * Excellent communication, copywriting and presentation skills * Experience of working across the marketing communications mix * MS Office Suite – intermediate level * InDesign – desirable * CRM - Desirable TO APPLY To be considered for this role please apply directly on the BDP recruitment platform which can be found on our company BDP's website under Careers. Please ensure that you enclose a CV and covering letter stating why you believe you are suitable for the position. Please include an indication of your salary expectations. No agencies or third-party applications please BDP is an equal opportunity employer. BDP is actively fostering an inclusive organisation where people can be themselves and everyone has a sense of belonging. We want our teams to be diverse at every level, reflecting the communities we design for. As designers, we will create spaces for all that promote equity, wellbeing, and participation within the built environment. We actively encourage people from a variety of backgrounds with different skills, professional and life experiences, to join us and help us to achieve our aspirations. We also welcome applications from candidates who wish to work flexibly. BDP also operates a hybrid working policy
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