Market Research Manager

Company:  William Blake Group
Location: London
Closing Date: 20/10/2024
Hours: Full Time
Type: Permanent
Job Requirements / Description
We are partnered with a Global Asset Management firm in supporting a search for a newly created role focused on Market Research within the Global Marketing function. This person will be tasked with providing extensive analytical support on market research projects and analysing large datasets for the purposes of driving actionable insights.Responsibilities Coordinates primary and/or syndicated market research projects.Understanding of market research methodologies, including kano model, conjoint analysis, max-diff analysis, etc.Coordinates and helps to execute qualitative and quantitative research studies, working closely with peers and segment insight leads across the globe.Mines and synthesizes data from primary and secondary sources (e.g., surveys, databases, public websites, social media) to identify actionable insights.Analyse customer data to identify trends, patterns, and areas for improvement.Translate raw data into actionable insights and make recommendations to enhance the client experience.Can apply statistical methods to examine and analyse data on clients, market dynamics, and investors at large to support business growth.Collaborates and develops recommendations for stakeholders, and helps to develop compelling executive presentations with supporting exhibits.Contributes to the production and development of a consolidated research and insight repository (insights engine) to enable more effective and efficient storage, retrieval, and exchange of proprietary and third-party research across the firm and help drive more informed decision-making.Required Qualifications and SkillsetGlobal, client-first mindsetHighly analytical with strong reasoning skillsExceptional communication, storytelling, and interpersonal skillsExperience with client experience measurement platforms, including survey and dashboard creationFamiliarity with financial services or asset management industry trends, and appetite to deepen knowledgeExperience with B2B and B2CFamiliarity with survey and text analytics platforms such as Qualtrics, and social listening platforms such as Netbase or Brandwatch
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William Blake Group
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