Social Content Lead

Job Description?? Salary: Up to £45,000 dependant on experience?? Work Life Balance: Hybrid, 2 days per week at our Northampton or London office?? Candidate Journey: Our goal is to reply to applications within 3 working days. Additionally, we make sure to acknowledge, evaluate, and respond to all applications as a way of showing our appreciation for your time and effort in applying to us.?? Interview Process:Telephone interview with a member of Recruitment (30 mins)Complete task and intro to hiring manager (45 mins)Competency based interview (1 hour)Are you ready to join an award-winning business that is reshaping the insurance landscape? Our organisation has transformed the way customers interact with insurers, establishing a benchmark for exceptional service. With our recent digital transformation, we are eager to find passionate and motivated individuals to join us on our journey to success.We firmly believe that attracting and developing talented professionals is essential for our ongoing growth and success. By investing in our team, we create an environment where innovation thrives and opportunities abound.Our aim is to innovate, dominate and disrupt niche insurance on a global scale, which means we are seeking innovators and individuals who embrace change with ease. Together, we can drive change and make a significant impact in the industry.?? The Role:As the Social Content Lead, you will be responsible for developing and executing compelling social media content that resonates with our audience and aligns with our brand objectives. Working across our various brands you'll work across all marketing channels and be the driving force that helps Staysure become a household brand name.?? What will you do?Content Strategy:Develop and implement a comprehensive social media content strategy that aligns with the company's goals and objectives.Define key messaging pillars and content themes to guide content creation efforts across all social platforms.Develop and maintain a social media content calendar, ensuring content is scheduled and published according to the editorial calendar and promotional calendar.Coordinate with cross-functional teams to ensure social media content aligns with broader marketing initiatives and campaigns.Content Creation:Lead the creation and curation of high quality, engaging and original social media content, including but not limited to images, videos, graphics, and written posts across Facebook, Instagram, X, LinkedIn and emerging platformsCollaborate with internal teams and external partners to develop content that resonates with our audience and drives engagement.Work with offshore content editors, to brief, review, edit and guide content output.Community Management:• Monitor social media channels for brand mentions, comments, and messages, and respond in a timely and professional manner.• Foster a sense of community and engagement among our social media followers by initiating and participating in conversations.Performance Reporting:• Monitor and analyse social media performance metrics, such as engagement, reach, and conversion rates, to track progress and identify areas for improvement.• Generate regular reports and insights to share with key stakeholders and inform social media strategy and decision-making.?? Essentials:Experience working with social media and social contentImpeccable understanding of grammar and styleA portfolio of content creation which demonstrates imagination, creativity and flareStrong experience in social media marketing, content marketing, or a related field, with a strong understanding of social media platforms and best practiceProficiency in social media management tools such as Sprout Social, Hootsuite, Buffer, or similar?? Bonus skills you may pack in your suitcase:Experience within the insurance industry (if you’ve worked in travel, even better!) or similar sector experience, although an eagerness to improve your knowledge of our industry will bode well.We’re assembling a diverse team, where skills, not checkboxes, reign supreme, regardless of race, religion, sex, sexual orientation, gender identity or disability.Staysure Group welcomes all new starters with open arms, providing training, development opportunities, and great benefits.