Social Media Executive

Social Media Executive Commutable from: Dorchester / Weymouth / Wool / Charminster £27k + Great Benefits VR/10415 A fantastic opportunity has arisen for a skilled social media professional to join a well-established organisation in the travel and leisure sector. The Social Media Executive will take ownership of the social first content and be a key part of their wider marketing campaigns. Bringing the brand to life through engaging content to charm the audience. If you have a flair for creative storytelling, a good understanding of social media platforms, video editing software, and scheduling tools, then this is the role for you! You will also need a keen eye for design, strong copywriting skills, and excellent organisational abilities to juggle deadlines. Role and responsibilities: * Develop and execute a dynamic social media strategy that drives organic growth and engagement across all major platforms. * Create high-quality content (copy, photography, and graphics) for the group’s social media pages. * Manage and curate the content library to ensure it’s always fresh, relevant, and reflective of the company brand identity. * Collaborate with external marketing agencies on paid social media campaigns, ensuring alignment with the company brand goals. * Craft engaging, creative copy for email campaigns that resonate with Waterside’s audiences. * Support the Marketing Manager with campaign planning and execution. * Present campaign ideas and performance results to internal teams, showcasing the impact of your work. * Capture and produce captivating photos, videos, and graphics that tell the story visually. * Monitor and analyse social media performance, regularly reporting on key metrics. * Implement organic advertising campaigns to drive awareness and bookings. Skills and experience required: Essential * Proven experience using social media platforms to drive brand engagement. * Strong written communication skills with the ability to craft compelling stories. * Good organisational skills to manage multiple projects in a fast-paced * The confidence to work independently and as part of a collaborative team. * In depth understanding of social media platforms, video editing software, and scheduling tools. * A full driving license and access to your own vehicle, as travel between Dorset and Cornwall will be required. * A passion for travel, hospitality, and creating memorable experiences. Desirable * Creative writing that brings your ideas to life. * An eye for photography * 2+ years of experience in marketing, with a focus on social media