Marketing Manager

Company:  CV-Library
Location: Derby
Closing Date: 14/10/2024
Salary: £50,000 Per Annum
Hours: Full Time
Type: Permanent
Job Requirements / Description
We are a collaborative, friendly and supportive software business, whose values include transparency and integrity. We are looking for an experienced Marketing Manager to join our growing sales and marketing team. The company has projected significant global growth within the next 3 years, which makes it a really exciting time to join! Your role responsibilities....... * Develop and maintain a marketing strategy to deliver key initiatives and objectives. • * HubSpot dashboards with suitable KPIs for marketing activity. * Oversee the company product brochures and other physical marketing material using outsourced providers. * Maintain the company website CMS within HubSpot, e.g. publish website content, blogs, testimonials, case studies, etc. * Coordinate the company’s global promotional marketing events and activity such as trade shows and exhibits. * Track both paid and organic marketing activity from the point of engagement through the marketing ecosystem (website, events, social media channels, etc.) within HubSpot. * Maximise the company’s social media platforms especially LinkedIn. * Liaise with partners and resellers to maximise global opportunities. You will be..... * Someone looking to take on the challenge of rebirthing an established brand * Degree educated in marketing or business management or a related subject, and ideally CIM accredited * Equipped with a good understanding of current marketing standards, data protection and GDPR * Experienced with Enterprise CRM Software such as Hubspot, lead generation, CMS and workflow automation. * Proficient in maintaining Google Ads campaigns and reporting within Google Analytics * Proficient in Microsoft packages and high-level ability to use digital publication tools Submit quarterly performance reports based on You will have...... * A data-driven mindset, curious and analytical problem-solving skills * Experience as a copywriter or content writer * Experience in the software industry * International experience working with suppliers, prospects, customers and colleagues * 5 years’ Marketing analytics experience in a B2B focused company * Experience in managing outsourced providers * Excellent verbal and written communication skills Your benefits package...... * Flexible home and office working * 40 hour working week - flexible with core hours 10am to 4pm each day. * 25 days paid holidays – plus your birthday off * Company health scheme * Salary commensurate with experience Your reporting line.... * You will report to the CEO * You will have a seat on the management team
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