CRM Manager - Travel

CRM Manager London £50,000 - £60,000 D2C Ecommerce / Beauty Hybrid - Tottenham/Walthamstow - 3 Days a week The Company This brand is going from strength to strength, tapping in to a wellness market that is booming. They grew by 70% YOY and are now a seven figure business in scale up mode. The opportunity is to come and shape and define what CRM looks like, with ambitions to grow the role in to a CRM team over time. The Role Set up and optimise automated journeys across the customer lifecycle, from onboarding to winback Manage the relationship and ownership of Klaviyo, ensuring that all the key features allowing for personalisation are maximised Responsible for content across different marketing assets, adopting a personable tone of voice Drive customer retention strategies that improve Life Time Value (LTV), and reduce churn The Person You will have worked within a D2C environment in a CRM role At least 4 years experience, with the ambition to grow something embryonic Proven experience within an environment with fewer resources