Lead Events and Content Strategist, Amazon Transportation Services (Hiring Immediately)

At Amazon, were working to be the most Customer-centric company on earth. Onecustomer experience that we’re constantly looking to take to a new level ishow we fulfil and deliver their orders. Our goal is to exceed the expectationsof all our customers by ensuring that their orders, no matter how large orsmall are delivered where and when they need them, as quickly, accurately, andcost effectively as possible. To meet this goal, Amazon is continuallystriving to innovate and provide best in class service levels through theintroduction of pioneering new products and services in the last mile deliveryspace. Come join the team and help us make history! Were seeking a dynamic Senior Marketing Manager to spearhead events andcontent initiatives for Amazon Transportation Services (ATS). In this role,youll serve as the strategic mastermind, blending analytical prowess withcreative flair to orchestrate large-scale marketing events that bolster AmazonFreight Partner and Amazon Relay businesses objectives. Your primary missionwill be the development and execution of flagship events, serving as a nexusfor key customers and partners, facilitating engagement, education, andamplification of our sustainability and program performance goals. As the driving force behind our event strategies, youll be accountable forsetting and achieving ambitious goals, meticulously curating event contentincluding speakers, sessions, and post-event amplification efforts.Collaboration will be key, as youll liaise with external agencies, brandteams, and marketing counterparts across EU and NA to ensure seamlessexecution and alignment with overarching business objectives. If youre astrategic thinker with a passion for innovation and a proven track record inevents management and content ownership, we want to hear from you. Key job responsibilities - Develop, lead, and execute flagship carrier and partner events, ensuringalignment with Amazons sustainability goals and announcements, and maximizingimpact through strategic content curation and delivery. - Define event themes and programs in line with business objectives, projectmanaging the development of speaker sessions and content creation,collaborating closely with internal teams - Own and manage all aspects of content for events, including speakerselection, session development, and post-event amplification strategies todrive engagement and awareness. - Collaborate with Business Development, Marketing & Program teams, andexternal partners to ensure seamless coordination and execution of flagshipevents, driving playbook implementation and optimizing event effectiveness. - Manage vendor-funding collaborations during events to optimize fundingallocation and maximize value for both partners and Amazon. - Orchestrate comprehensive marketing strategies for events, encompassingpre-event, at-event, and post-event phases, leveraging social media platformslike LinkedIn to amplify reach and engagement among target audiences, ensuringmaximum participation and impact. - Own financial planning and reporting for event performance, providinginsights to inform future event strategies and optimizations. - Conduct post-event reporting and analysis to measure ROI and identify areasfor improvement, diving deep into data to uncover insights and successes. - Build and maintain stakeholder relationships across carriers, partners, andinternal teams, ensuring global consistency to brand guidelines and supportingwider marketing initiatives as needed. A day in the life A typical day in the life involves navigating seamlessly between strategy andexecution, influencing internal teams, external agencies, and stakeholders atall levels. With a focus on analytical precision and customer-centricity, theylead end-to-end event and content initiatives, driving impactful results in adynamic environment. Collaborating closely with cross-functional partners,they craft compelling strategies, oversee execution, and ensure alignment withbusiness objectives. Thriving on creativity and data-driven decision-making,they shape the future of ATS through innovative marketing endeavors,continuously optimizing and delivering measurable outcomes. About the team Amazon couldn’t deliver at pace without the Amazon Transportation Service(ATS) team, which sits at the core of Amazons flywheel. As part of ATS,you’ll be welcomed into a key strategic and diverse team that plays a centralrole in our success. They are key to making Amazon more innovative andefficient. ### BASIC QUALIFICATIONS- A degree - Experience creating and managing complex, cross-team project plans - Experience building, executing and scaling cross-functional marketingprograms - Experience in marketing or marketing research - Experience using data and metrics to measure impact and determineimprovements - Experience presenting metrics and progress to goal to senior leadership - Experience in event management, including the organization and execution oflarge-scale events. ### PREFERRED QUALIFICATIONS- Experience with customer segmentation, profiling, and targeting - Proficient in content creation and ownership for event materials andcommunication. Amazon is an equal opportunities employer. We believe passionately thatemploying a diverse workforce is central to our success. We make recruitingdecisions based on your experience and skills. We value your passion todiscover, invent, simplify and build. Protecting your privacy and the securityof your data is a longstanding top priority for Amazon. Please consult ourPrivacy Notice (https:www.amazon.jobsenprivacy_page) to know more abouthow we collect, use and transfer the personal data of our candidates. Amazon is committed to a diverse and inclusive workplace. Amazon is an equalopportunity employer and does not discriminate on the basis of race, nationalorigin, gender, gender identity, sexual orientation, protected veteran status,disability, age, or other legally protected status. For individuals withdisabilities who would like to request an accommodation, please visithttps:www.amazon.jobscontentenhow-we-hireaccommodations.