CRM Manager

CRM Manager£45,000 - £48,000Cambridge based, walking distance from Cambridge train station3 days onsite, 2 days remoteAre you passionate about driving customer loyalty and revenue growth? We are working with a D2C ecommerce business going through a period of growth after a successful acquisition. They're looking looking for a Customer Retention Manager to lead their efforts in transforming customers into brand advocates. In this role, you'll focus on delivering exceptional experiences for our subscription customers while enhancing direct-to-consumer excellence.Key Responsibilities:Vision & Strategy: Define and lead customer loyalty strategies.Retention Leadership: Champion retention initiatives across teams.CRM Strategy: Develop and manage the CRM strategy and budget.Data & Insights: Lead data-driven insights to personalise communication.Team Management: Oversee and develop your team.Customer Care Integration: Collaborate to enhance the customer experience.Skills & Qualifications:5+ years in CRM and email marketing.Expert understanding and hands-on experience of managing CRM platforms, marketing automation and multi-audience communications essential.Experience of database management, database mining, list segmentation and contact targeting.Strong analytical skills and project management abilities.Passionate about customer-centric communications.If you’re a creative thinker with a proven track record in retention and loyalty, we’d love to hear from you! Apply now to join their dynamic team.