Marketing Manager

Job Title: Marketing ManagerArea Required: LondonJob type: Full timeSalary: £50K plus performance bonus Job DescriptionSaicho is a luxurious, non-alcoholic, single origin sparkling tea brand that offers an elevated way to enjoy non-alcoholic drinking and dining with its pioneering sparkling teas that promote as much nuance, flavour and provenance as premium wines.Since its launch, Saicho has been welcomed by renowned sommeliers, hoteliers and chefs around the world. As the brand rapidly scales, it is looking for a Marketing Manager based in London to join the team. This is a fantastic opportunity for an individual who is eager to join a fast-growing, disruptive business in the drinks industry. The individual will work in an agile, focused team and will enjoy exposure to all facets of the business. Saicho is looking for someone with huge ambition, relentless determination and a real passion for food and drink. If this sounds like you then please get in touch!Job Summary:The Marketing Manager will be responsible for executing the trade marketing strategy in the UK, Europe and the Middle East. You’ll work closely with our sales team, PR agencies, and premium partners to create impactful customer activations, manage events, and support global marketing efforts. This is a critical role in driving our brand’s presence and success in these regions. The ideal candidate is a creative, strategic thinker with a hands-on approach, capable of thriving in an entrepreneurial start-up environment.Key Responsibilities: Global Marketing Calendar Execution:Implement and localise the global marketing calendar.Coordinate and manage regional marketing campaigns to align with global brand initiatives.Customer Activations:Plan and execute customer activations, including partnerships with luxury hotels, restaurants, and other premium venues to elevate the brand experience. Work closely with the sales team to ensure effective activation strategies that drive sales and brand visibility.Event Management:Plan and execute high-impact events to increase brand awareness and consumer engagement.Manage event logistics, from concept development to on-site execution and post-event analysis.Public Relations:Work closely with external PR agencies to align marketing strategies, secure media coverage, and build Saicho's reputation. Market Analysis & Reporting:Conduct market research to identify trends, opportunities, and competitive landscape.Provide regular reports on marketing activities, campaign performance, and ROI.Budget Management:Manage the UK trade marketing budget, ensuring efficient allocation of resources.Monitor expenses and ensure all activities are within the allocated budget.Team Collaboration:You will work closely with the founders to ensure brand consistency and alignment, as well as support annual planning with market specific ideas. Collaborate with cross-functional teams including sales, operations and customer service. Key Skills and Experience: Based in London.Bachelor’s degree in Marketing.Minimum of 5-7 years of marketing experience, preferably in the drinks industry with exposure to luxury brands.Experience of working within on-trade marketing, with a solid understanding of luxury hotels and restaurants.Proven track record of successfully managing marketing campaigns and events.Excellent communication and interpersonal skills, with the ability to build strong relationships with stakeholders.Creative and strategic thinker with a hands-on approach and a knack for problem-solving.Strong organisational skills with the ability to manage multiple projects simultaneously.Fluency in English is required.An interest in luxury goods, tea and non-alcoholic beverages would be ideal. What you can expect working at Saicho:We respect and welcome diversity. This shines through the people we employ to the way we respect and work with each other and our partners.  We value a "grow together" mentality. Taking our partners and employees on our journey together.We have a desire to deliver the best product and experience for our consumers and customers. We believe everyone in our team should feel free to be themselves, creating a culture of trust, authenticity and empowerment.There is a wealth and variety of expertise in our business to learn from and learn with.And finally, we like to have fun. Everyone in our team loves what they do and it’s a great energy to be around.  Home-based with some travel around the UK as required.If you would like to apply for this role, please contact [email protected] with a CV and cover letter.