Director of Marketing Effectiveness

DIRECTOR OF EFFECTIVENESSUP TO £90,000-100,000 + BENEFITSLONDON THE COMPANYAs a Director of Marketing Effectiveness in this company, you will be working with massive household brand names in a broad range of industries. This company are at the forefront of Marketing Effectiveness using the most advanced techniques across MMM, Econometrics, ML, and AI. This role will involve owning a P&L within the company whilst managing a large team. THE ROLEAs a Director of Marketing Effectiveness you will be doing the following;Developing and maintaining client relationships owning a £multi-million P&LMentoring Analysts from Junior to Principal level around econometric/MMM methods to analyse marketing effectivenessManaging the team who build technical models from scratch (less so for the more senior roles, gradually moving to hands-off)Working closely with stakeholders across the business including the systems team who specialise in software developmentEmbedding MMM and Econometric learnings into tangible outcomes for clients YOUR SKILLS AND EXPERIENCEThe successful Director of Marketing Effectiveness will have the following skills and experience:Experience leading teams in the MMM/Econometrics space, with proven experience owning client relationshipsExperience owning a P&L of £1m+ would help this person hit the ground running in the roleExperience working with tools used for MMM/Econometrics such as Eviews/R in the pastStrong understanding around marketing effectivenessGod communication and stakeholder skills THE BENEFITSThe successful Director of Marketing Effectiveness will receive a salary between £90,000 to £100,000 and an extensive benefits package. HOW TO APPLY:Please register your interest by sending your CV to Dylan Butcher via the Apply link on this page.Desired Skills and ExperienceDIRECTOR OF EFFECTIVENESSUP TO £90,000-100,000 + BENEFITSLONDON THE COMPANYAs a Director of Marketing Effectiveness in this company, you will be working with massive household brand names in a broad range of industries. This company are at the forefront of Marketing Effectiveness using the most advanced techniques across MMM, Econometrics, ML, and AI. This role will involve owning a P&L within the company whilst managing a large team. THE ROLEAs a Director of Marketing Effectiveness you will be doing the following;Developing and maintaining client relationships owning a £multi-million P&LMentoring Analysts from Junior to Principal level around econometric/MMM methods to analyse marketing effectivenessManaging the team who build technical models from scratch (less so for the more senior roles, gradually moving to hands-off)Working closely with stakeholders across the business including the systems team who specialise in software developmentEmbedding MMM and Econometric learnings into tangible outcomes for clients YOUR SKILLS AND EXPERIENCEThe successful Director of Marketing Effectiveness will have the following skills and experience:Experience leading teams in the MMM/Econometrics space, with proven experience owning client relationshipsExperience owning a P&L of £1m+ would help this person hit the ground running in the roleExperience working with tools used for MMM/Econometrics such as Eviews/R in the pastStrong understanding around marketing effectivenessGod communication and stakeholder skills THE BENEFITSThe successful Director of Marketing Effectiveness will receive a salary between £90,000 to £100,000 and an extensive benefits package. HOW TO APPLY:Please register your interest by sending your CV to Dylan Butcher via the Apply link on this page.