Marketing Manager FMCG

Connexus UK is excited to represent a leading craft distillery in Northern Ireland in their search for a dynamicMarketing Manager. This distillery has built a strong reputation for producing premium spirits crafted with sustainability and quality at the forefront. They offer a distinctive portfolio of award-winning spirits and engaging visitor experiences that set them apart in the marketplace. About the Role: As theMarketing Manager, youll be tasked with developing and executing strategic marketing initiatives to elevate the brand and drive growth. Reporting to senior leadership, you will oversee all aspects of marketing, including brand management, digital marketing, advertising, and promotions. Key Responsibilities: Brand Strategy: Develop and implement comprehensive strategies to enhance brand visibility and reputation. Digital Marketing: Manage digital campaigns across websites, social media, and email marketing platforms to engage customers and increase online sales. Promotions & Advertising: Execute advertising campaigns and promotions to increase brand awareness and attract visitors to the distillerys unique experiences. Market Research: Conduct research to stay ahead of trends, monitor competitors, and identify new growth opportunities. Product Launches: Lead successful product launches that captivate and engage both new and existing audiences. Budget Management: Ensure the effective allocation of marketing budgets to maximize return on investment. Team Leadership: Manage and mentor a creative marketing team, fostering a collaborative and innovative environment. Key Requirements: Bachelors degree in Marketing, Business, or a related field (Masters degree preferred) or proven experience in marketing management, ideally within the spirits or FMCG industry. Strong leadership, communication, and team management skills. A strategic thinker with creativity and innovation at the core of your marketing approach. Proficiency in digital marketing tools, website management, and social media platforms. Whats on Offer: Competitive salary Opportunity for career progression within an innovative and growing business. Be part of a brand committed to quality, sustainability, and providing unique customer experiences. Skills: Marketing Strategy Brand Strategy Social Media Marketing Website Management Digital Marketing Content Creation