Brand & Content Marketing Lead

We are committed to becoming a global iconic tech brand and enabling a smart life across all scenarios and all channels, for all people. With a strategic focus on innovation, quality and service, HONOR is dedicated to developing technology that empowers people around the globe to go beyond through its R&D capabilities and forward-looking technology, as well as creating a new intelligent world for everyone with its portfolio of innovative products. For more information, please visit HONOR online at We are looking for a great EU Marketing Influence Strategy Lead (Outsource) to join our team. Reporting directly to the EU Head of Social, Influence and Community, you will be responsible for: Developing and deploying a data-driven European influencer and advocacy strategy that delivers brand and business results. Building robust frameworks, playbooks, capabilities and processes that enable all local teams to effectively and efficiently identify, verify, execute and measure influencer initiatives across Europe. Guiding on talent negotiations, contracting and regulatory compliance, ensuring a methodical and consistent structure across markets. Managing online and social media communities in cooperation with the local teams, agency partners and priority platforms (Facebook, Instagram, TikTok, Snapchat and YouTube). Partnering with the broader marketing and sales teams to build understanding and adoption of influencer best-practice and provide strategic counsel on the key opportunities to explore. Adopting a clear methodology to measure performance and ROI of all influencer campaigns to enable clarity on what success looks like, identify regional best practices and build a repeatable and consistent model across all activities. Coordinating with internal teams to ensure all processes are adhered to, including marketing budget application and management. Bachelor’s degree or above in Marketing or other equivalent. A specialist in Marketing Influence Strategy, with a minimum of 8 years experience at a Global agency and/or in-house. The ideal candidate will have a background in technology, FMCG or lifestyle, and of working for global brands in B2C or B2B2C. Proven track record in Marketing Influence Strategy for more than 2 brands. With a valid work permit. A deep understanding of influencer strategies and proven experience of developing and deploying pan-market activations across multiple platforms to deliver brand and business results. Content development: Experience producing clever, low-cost, quick turnaround content, as well as big brand activations and long-term creative platforms. A sense of ownership and a strong business mindset, focused on what is needed to drive impact and commercial results. Fluent in English – knowledge of other European languages is a plus. Competitive salary and benefit. Flexible, open-minded management and a dedicated team. At Honor, we celebrate diversity & Inclusion and are committed to build teams that represent a variety of backgrounds, perspectives, and skills. Please send your English CV and cover letter to mingxuezhang@honor.