Job Title: Senior Sales Director, UK
Location: London, UK
Salary: £120k - £130k + 100% commission
Company Overview:
A leading data activation and management platform specialising in audience, inventory, and data solutions for the advertising industry. This company empowers brands, agencies, and publishers with tools to maximise data-driven advertising strategies. With cutting-edge technology and a focus on privacy-compliant solutions, they help clients optimise targeting, increase ROI, and scale digital campaigns.
Position Overview:
As the Senior Sales Director for the UK, you will be responsible for driving the growth and expansion of the company’s presence in the region. This is a pivotal role where you will lead the sales strategy and cultivate relationships with key clients and partners across agencies and brands. The ideal candidate will possess a deep understanding of the AdTech landscape, with a strong emphasis on data, programmatic advertising, and audience management solutions.
Key Responsibilities:
- Sales Strategy & Business Development:
- Develop and execute a comprehensive sales strategy to drive revenue growth and expand market share in the UK.
- Identify, prospect, and secure new business opportunities with brands and agencies.
- Drive strategic partnerships with major industry partners to expand the company’s market footprint.
- Lead high-level negotiations with clients and partners, structuring deals that align with both client goals and company objectives.
- Client Relationship Management:
- Build and maintain strong relationships with key stakeholders at agencies and brands.
- Work closely with clients to understand their data, audience, and inventory needs, providing tailored solutions through the company’s platform.
- Ensure a high level of client satisfaction through proactive account management and regular engagement.
- Market & Product Expertise:
- Maintain a deep understanding of the company’s product offerings, staying ahead of industry trends and market demands.
- Collaborate with the product team to communicate market feedback, influencing the development of new features and offerings.
- Stay informed of changes in the AdTech ecosystem, especially in relation to privacy regulations and data-driven advertising solutions.
- Collaboration & Reporting:
- Work closely with cross-functional teams including Marketing, Product, and Operations to ensure smooth execution of sales initiatives.
- Provide regular reporting and insights to senior leadership on sales performance, market conditions, and competitive activity.
Requirements:
- 8+ years of experience in sales roles, with a strong background in AdTech, digital media, or data-driven advertising.
- Proven track record of building and scaling sales teams and achieving revenue targets in a competitive market.
- Strong network within the UK’s advertising and media industry, with established relationships across brands and agencies.
- Deep understanding of programmatic advertising, audience segmentation, data and inventory management.
- Exceptional negotiation, presentation, and communication skills.
- Ability to think strategically while being hands-on with day-to-day operations.
- Strong business acumen, with an ability to adapt in a fast-paced, evolving industry.
- Experience working in a startup or high-growth environment is a plus.